Whey Protein Concentrate


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Product Highlights

  • Improves recovery time
  • Promotes skeletal muscle adaptation
  • Promotes glycogen replacement
  • Promotes positive NET protein balance
  • Maintains lean muscle mass
  • Reduces skeletal muscle soreness

Product Summary

Whey Protein Concentrate is rich in amino-acids responsible for the upregulation of muscle protein synthesis following endurance exercise. Due to Whey Protein Concentrate containing a naturally rich source of the essential amino acid leucine, Whey Protein Concentrate stimulates protein synthesis greater than other non-whey based protein sources.

Muscle protein synthesis simply means the building of new musculature and energy producing apparatus found within the working muscles. Whey Protein Concentrate does not only aid muscle repair and adaptation, but when co-ingested with a rich carbohydrate source, it replenishes muscle glycogen content faster than carbohydrate alone.

Product Usage

Individuals should aim to consume 30g (3 level scoops) of Whey Protein Concentrate providing 24g of protein following any exercise bout. During periods of high training load, competition or training with restricted carbohydrate, Whey Protein Concentrate should be consumed in regular feeding intervals (every 4 hours) throughout the day. These regular feeding intervals will allow you to meet your dietary protein requirements of 1.4 – 2g per kg of body weight per day, optimising physiological adaptation and maintaining lean muscle mass.

Technical Information

Proteins are constructed from individual amino acids joined together to create a polypeptide chain. Once a polypeptide chain has undergone various steps of “manufacturing” it becomes a functional protein. With respect to training athletes we acknowledge the role of proteins on muscle structure, function and metabolism and therefore, it is universally accepted that rich sources of dietary protein is paramount to recovery and adaptation. Proteins are constantly being produced and broken down within the human body, however if muscle protein degradation (breakdown) exceeds muscle protein synthesis (production) it results in a negative net protein balance which will ultimately limit and impair adaptations to training.

Muscle protein synthesis is initiated after a signalling molecule (also a protein) detects a change within the cellular environment from rest. This change of cellular environment may be nutritional, hormonal or mechanical (exercise). With exercise, we stimulate both muscle protein synthesis and degradation signalling factors, and therefore, if sufficient protein isn’t available, a negative protein balance will be noted.

For many endurance athletes, protein is associated with an increase in whole body muscle mass and power, and not lightweight endurance focused athletes you see winning grand tours. However, it must be noted that the required training adaptation is stimulated via the exercise bout and not the dose of protein ingested. Therefore, an endurance athlete may require similar protein quantities as a resistance training athlete but the changes in muscle function will be associated with fuel utilisation and strength rather than muscle size and power.

Research has concluded that when protein and carbohydrate is co-ingested immediately post exercise, the replenishment of stored muscle glycogen content is quicker compared to high carbohydrate alone. Furthermore, the rate of replenishment remained higher for a longer period of time. This finding proposes positive implications for athletes that compete across a multi-stage events where the window for glycogen replenishment post exercise is narrow.

Interestingly, muscle protein synthesis can be stimulated via regular feeds of 25g of Whey Protein Concentrate evenly spaced every 3 – 4 hours. During periods of high training volume, this method has shown to be effective in maintaining a positive net protein balance.

Weight Loss

One of the most important components of a weight loss diet is the addition of sufficient protein intake. Protein is one of the most satiating macro nutrients, leaving us feeling full and reducing the dreaded hunger.

This helps with diet compliance, one of the most important factors for diet success. Protein also requires the greatest amount of energy to digest and process, equivalent to twice the amount required for fat or carbohydrates. This is referred to as the thermic effect of food and is a component of daily energy expenditure. So, an increase in protein intake can also help to slightly increase total daily energy expenditure.

Weight loss often leads to the degradation of lean muscle mass, which is rarely a desirable consequence, particularly for athletes. The combination of exercise and increased protein intake can prevent this loss of lean muscle mass when in a period of calorific deficit, ensuring performance is maintained. With this approach, weight loss may take a little longer, however, diet compliance will be improved and changes to body composition will be advantageous to performance.

Nutritional Information

Ingredients: 100% Pure Pharmaceutical-Grade Whey Protein Concentrate Powder

per 100g serving
Energy (kJ) 1679
Energy (Kcal) 397
Protein (g) 78.0
Carbohydrates (g) 5.3
Lactose (g) 5.3
Fat (g) 7.3
of which saturates (g) 4.2
of which monounsaturated fatty acids (g) 2.1
of which polyunsaturated fatty acids (g) 0.9
of which trans fatty acids (g) 0.1
Cholesterol (mg) 260
Dietary Fibre (g) 0
Moisture (g) 4.9
Ash (g) 4.5
Minerals per 100g
Calcium (g) 0.810
Chloride (g) 0.020
Magnesium (g) 0.085
Phosphorous (g) 0.515
Potassium (g) 0.530
Sodium (g) 0.165

No Colours // No Flavours // No Artificial Sweeteners // No Preservatives // Suitable for Vegans

Allergy Information:Contains Milk. No gluten containing ingredients used.


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